Privacy Policy

Last Updated: 22/04/2025

Welcome to ClassX, operated by Lumination AI, LLC (“ClassX”, “we”, or “our”). We provide educators with generative artificial intelligence tools to support classroom tasks and student learning through our website and related services (collectively, the “Services”).

We are committed to respecting your privacy and protecting your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your personally identifiable information (“PII” or “personal data”) when you visit our website or use our Services.

If you are an educator, school, district, or other educational institution using our Services in an educational setting, please note that some of our offerings include student-facing components. These tools—such as AI-powered video lessons, historical interviews, book chats, country guides, and AI conversation tools—are always used under the supervision of a teacher, tutor, or guardian and are designed not to collect student personal data directly.

Use of these school-facing and student-facing tools is governed by our Student Data Privacy Policy, which outlines our responsibilities and commitments to safeguarding student data processed on behalf of educational institutions. That combined document is incorporated by reference into this Privacy Policy and may apply in addition to the terms described here.

If you have questions about our data practices, please contact us at [email protected].

 

What Data We Collect

ClassX collects a limited amount of personal and technical information to operate, maintain, and improve our Services. We strive to minimize the collection of personal data and only gather what is necessary to support educators and institutions using our platform.

The categories of data we collect depend on how you interact with our Services. We explain each below.

Information We May Collect via Technological Means

Our servers, hosted by a third-party infrastructure provider, automatically collect certain technical data when you visit our website or interact with the Services. This includes:

• Browser type and version
  
  
• Operating system
  
  
• IP address (an identifier assigned to your device by your internet service provider, which may also provide general geographic location)
  
  
• Domain name
  
  
• Time stamps and duration of visits
  
  
• Device identifiers or attributes
  
  

This technical data is automatically logged each time you access our Services and is used for diagnostic, security, and analytics purposes. Unless you have created an account or voluntarily submitted personally identifiable information, we cannot link this data to your name or contact information.

We may also collect analytics data directly or use third-party tools, including Google Analytics, to help measure traffic patterns, feature usage, and user behavior on our site. This information is collected in the aggregate and does not identify individual users.

Importantly, we do not allow analytics providers or other third parties to collect personal data for behavioral advertising, profiling, or data enrichment purposes.

Cookies, Web Beacons, and Other Tracking Technologies

Like most websites, we use cookies and similar technologies to support essential functionality, analyze performance, and personalize user experience.

Cookies are small text files that websites place on your device. Web beacons are small graphic tags embedded in web pages or emails that detect when content is accessed.

ClassX uses the following categories of cookies:

• Strictly Necessary Cookies: Required for the website to function (e.g., authentication, session management, security). These cannot be disabled through our banner.
  
  
• Performance Cookies: Allow us to analyze site usage, such as which pages are most visited and how users navigate the site. This helps us improve overall functionality. Data collected by these cookies is anonymized.
  
  
• Functional Cookies: Enable customization features such as saved preferences or multimedia playback. These may be set by us or third-party services we integrate.
  
  

We display a cookie banner when you visit our site that allows you to manage preferences and consent. You can also use your browser settings to delete or disable cookies. Note that some features may not function properly if certain cookies are disabled.

We may link information stored in cookies with user-provided information (such as an account) to enhance the user experience. However, we do not use cookies for targeted advertising or permit third-party advertising within our platform.

More information in our Cookie Policy page: https://hub.goadopt.io/document/bb3c38b2-5985-4df9-8d86-bcf373dab0c3?language=en

Information You Provide When Using the Services

You can visit our website without providing personal information. However, if you choose to register for Services, request a demo, subscribe to communications, or otherwise interact with us, we may collect the following personally identifiable information (“PII”):

• Full name
  
  
• Email address
  
  
• School, district, or organization name
  
  
• Job title or role
  
  
• Optional information, such as a profile image or uploaded documents (e.g., essays or written content submitted for AI feedback)
  
  

This information may be collected when:

• Creating an educator account
  
  
• Signing up for newsletters or early access
  
  
• Contacting us via web form or email
  
  
• Participating in events, promotions, or support requests
  
  

We may also retain communications you send us, including feedback, support requests, and general inquiries. This helps us respond to your needs and improve our Services.

Payment Information

If you purchase a subscription or paid feature, payment processing is handled through Stripe, a third-party payment processor. ClassX does not collect or store your full payment card details directly.

Stripe may collect and process:

• Billing information (e.g., card number, billing address)
  
  
• Transaction details
  
  
• Contact information associated with the payment
  
  

All payment data is encrypted and processed securely according to PCI-compliant standards. Stripe’s use of your information is governed by its own privacy policy.

Information from Student-Facing Services

ClassX provides certain student-facing tools—such as video lessons, AI tutors, historical figure interviews, writing tools, and AI homework help—as part of educational solutions delivered only under the supervision of educators, tutors, or guardians.

These tools are specifically designed not to request, require, or collect personal data from students. Students do not need to create accounts or submit identifiable information to interact with these features.

We may, however, collect anonymized usage data from both educator- and student-facing tools in order to:

• Monitor system performance
  
  
• Detect abuse or misuse
  
  
• Improve service quality
  
  
• Generate statistical insights about usage trends
  
  

This usage data is strictly non-identifiable and is never used for profiling, advertising, or third-party sharing.

How We Use the Data We Collect

ClassX uses the personal information we collect for a variety of purposes, always with the goal of providing, improving, and protecting our Services while respecting your privacy and maintaining compliance with applicable laws.

In summary, we use your data to respond to your requests, operate and maintain our platform, ensure the security of our systems, and communicate with you where appropriate. We do not use your personal data to train AI models.

Specifically, ClassX may use your personally identifiable information (“PII”) for the following purposes, as permitted by applicable law:

• To identify you as a user of our Services
  This includes creating, managing, and securing your educator account.
  
  
• To provide you access to our Services
  We use your information to deliver the tools, content, and functionality that make up the ClassX experience.
  
  
• To personalize and improve your experience
  For example, we may use your submitted preferences or account activity to tailor your dashboard or retain settings across visits.
  
  
• To communicate with you
  We may send you:
  
  
  • Account verification or administrative messages (e.g., password reset, service updates, changes to our policies)
    
    
  • Support responses when you reach out with a request or issue
    
    
  • Product invitations or onboarding emails upon account creation
    
    
  • Newsletters or promotions only if you’ve opted in—you can unsubscribe at any time via a clear, one-click link in every message.
    
    
• To improve the functionality and usability of our Services
  We analyze non-identifiable usage trends and aggregate performance data to identify technical issues, improve user experience, and prioritize feature development.
  
  
• To detect, investigate, and prevent fraudulent, abusive, or unlawful use of our Services
  We may review technical logs and user reports to detect misuse or breaches of our Terms of Service.
  
  
• To comply with legal obligations
  We may use or disclose your information as required by law, regulation, legal process, or governmental request.
  
  
• To enforce our rights
  This includes responding to disputes or enforcing our agreements and policies, including our Terms of Use.
  
  

No AI Training on User Data

We do not use any user data—whether submitted content, usage logs, or metadata—to train any AI models, whether our own or those of third-party vendors. Where third-party APIs are used to provide generative AI capabilities, data shared with such vendors is governed by strict contractual safeguards and is not used for model training.

No Use of Student Data

ClassX does not collect or use student data for any purpose. Our student-facing tools are designed to operate without requiring or storing personally identifiable student information. Any log data collected from these tools is fully anonymized and used exclusively for performance monitoring, technical maintenance, or aggregate insights.

We do not use any student-related usage information for behavioral analytics, profiling, or advertising.

Third-Party Online Analytics Services

In connection with our website and communications, ClassX uses third-party online analytics services, such as those provided by Google Analytics, to help us understand how our Services are used and how we can improve them.

These analytics services use cookies and similar technologies to automatically collect certain types of information, which may include:

• Browser and device information
  
  
• IP address (truncated and anonymized)
  
  
• Time spent on pages and features used
  
  
• Referring URLs and interactions with page elements
  
  

This data is collected in aggregate and is not used to identify individual users. We do not allow analytics providers to associate this data with your personal information or to use it for their own independent purposes, including profiling, advertising, or resale.

To learn more about how Google Analytics collects and processes data, you may visit:
https://policies.google.com/technologies/partner-sites

ClassX does not use or permit the use of analytics services to process or track student data. All usage information from student-facing tools is anonymized and used only to improve performance and ensure system integrity.

Third-Party AI Services

We utilize application program interfaces (“API”) to power the AI functionality of our Services from multiple AI vendors. A current list of these vendors can be found in our DPA in our subprocessors list.

We prioritize data security and compliance with applicable data protection laws. However, we recommend reviewing the privacy policies of our AI providers to understand their specific data handling practices.
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Key items of note:

1. No AI provider we use has the right to train models on any data processed on ClassX’s behalf.

1. Any data sent through these APIs is retained for up to 30 days solely for abuse and misuse monitoring before being permanently deleted—unless required by law to retain it longer.

Other Third-Party Services

It’s important to us that we keep your information safe and secure. In order to help ClassX provide, maintain, protect and improve our services, ClassX shares information with other partners, vendors and trusted organizations to process it on our behalf in accordance with our instructions, Privacy Policy, and any other appropriate confidentiality, security or other requirements we deem appropriate. These companies will only have access to the information they need to provide the ClassX service. You can find information on these partners and subprocessors we work with in our DPA here. This list may change over time, and we’ll work hard to keep it up-to-date.

We do not share your personal data with third parties for their own marketing purposes, including direct marketing. We do not permit contextual advertisements, marketing, or other third-party advertising and promotion in our services. This policy applies to all users, regardless of location. Your personal data will only be shared with third-party service providers in order to fulfill the specific services you have requested from ClassX and in compliance with this Privacy Policy.

ClassX’s use and transfer to any other app of information received from Google APIs will adhere to Google API Services User Data Policy, including the Limited Use requirements.

Personalized Advertising

We do not use or disclose Student Data for targeted advertising purposes. Specifically, personalized advertising (ads based on a user’s personal information) is not used or displayed in ClassX’s products. We are committed to protecting the privacy and data of our students. We do not share student data with third-party advertisers or use it to create profiles for advertising purposes.

Automated Decision-Making

ClassX does not use in connection with the Services automated decision-making, including profiling, in a way that produces legal effects concerning you or which significantly affects you.

Information Sharing and Disclosure

To the extent permitted by applicable law, ClassX may disclose your PII in the following circumstances:

Service Providers.
We may engage our affiliates or third-party organizations or individuals to support us in connection with the purposes listed above, such hosting providers, subcontractors, and third-party payment processors.

Law Enforcement.
It may be necessary − by law, legal process, litigation, and/or requests from public and governmental authorities within or outside your country of residence − for ClassX to disclose your PII. We may also disclose your PII if we determine disclosure is reasonably necessary to enforce our terms and conditions or protect our operations or users.

Business Transfer.
We may share your PII if ClassX engages in a merger, acquisition, bankruptcy, dissolution, reorganization, sale of some or all of ClassX’s assets, financing acquisition of all or a portion of our business, a similar transaction or proceeding, or steps in contemplation of such activities (e.g., due diligence).

Prior Consent.
We may also disclose your PII in other circumstances with your prior informed consent. Service providers acting on our behalf are obliged to adhere to confidentiality requirements no less protective than those set forth herein and will only receive access to your PII as necessary to perform their functions.

How We Protect Your Data — Security

We are committed to protecting the security of information received via the Services, including PII. If we collect PII from you, we provide reasonable and appropriate administrative, technical, and physical security controls designed to protect your PII from unauthorized access, use, or disclosure. Despite our efforts, no security controls are 100% risk-free, and ClassX does not warrant or guarantee that your PII will be secure in all circumstances. If you create an account, you are responsible for keeping your account credentials and passwords secure and not allowing others to use your account.

Student Data.
When an Educational Institution makes our student-facing services available to students, ClassX may collect and process personal information related to identifiable students (“Student Data”). ClassX collects and uses Student Data for educational purposes only as authorized by the Educational Institution and subject to its control. ClassX enters into student data privacy agreements with individual Educational Institutions which govern our use and responsibilities for Student Data. We process Student Data solely as directed by the applicable Educational Institution under these agreements. For more information about the principles that guide our collection, use and disclosure of Student Data, please refer to our Student Data Privacy Policy. You can also contact an Educational Institution directly if you would like to learn more about its privacy practices.

No student profile or student work is made available or visible to the public or to any other students directly from the service. Educators may allow their students to share their work with other students, educators, school administrators in their school, but no mechanisms exist to allow students to publicize or “post” directly from the service.

Other than the above, the Services do not directly provide any other form of messaging or communication between users.

Your Data, Your Choice

Please note if you are a California resident, please see Section IX “Additional Information for California Residents” below for more information about your privacy rights under California law.

Opt-Out.
We offer you choices regarding the collection, use, and sharing of your PII. Where permitted by applicable law, we may periodically send you free newsletters and e-mails that directly promote the use of our products or services. When you receive newsletters or promotional communications from us, you may indicate a preference to stop receiving further communications from us and you will have the opportunity to “opt-out” by following the unsubscribe instructions provided in the e-mail you receive or by contacting us directly. Despite your indicated e-mail preferences for other matters, we may send you administrative notices such as updates to our Terms of Use or Privacy Policy and similar account notices.

Your Rights to Access, Correct, or Delete Your Personal Information.
You may edit any of your PII in your account on the Services, including contact information and/or notification settings, by editing your account profile. You may have the right to make other requests under applicable law related to your personal data in our possession, and depending on applicable law, you may have the right to appeal our decision regarding your request. Contact us at [email protected] if you have questions or a request regarding your personal data. Your rights may include a right to access your personal data that we process and transfer it, correct it, delete it (erasure), restrict it or object to its sale or use for direct marketing purposes, and to not be retaliated against for exercising your rights. We will do our best to honor your requests.
If we deny a request and you have a right to appeal, we will provide information about how to exercise that right in our response. If you are in the EU or UK, you can contact your data protection authority to file a complaint or learn more about local privacy laws.
You may request that we delete your account information by sending an email to [email protected], but please note that we may be required (by law or otherwise) to keep this information and not delete it (or to keep this information for a certain time, in which case we will comply with your deletion request only after we have fulfilled such requirements). ClassX will respond to such requests within thirty (30) days or sooner if required by applicable law. When we delete account information, it will be deleted from the active database, but may remain in our archives for a limited amount of time. We will otherwise retain your information for as long as your account is active, as needed to provide you with the Services you have requested, or as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Information Processed Under the Direction of Customers.
If a school or other organization has registered for the Services (a “Customer”) and your PII has been collected by ClassX as a result of such organization’s use of the Services, ClassX collects and processes any such PII of yours under the directions of the relevant Customer. If these circumstances apply to you and you wish to access, edit, delete, or exercise any rights you may have under applicable data protection laws with respect to any PII that we have collected about you, please direct your query to the relevant Customer as this may expedite the completion of your request. We nevertheless provide reasonable assistance to our Customers to give effect to data subject rights as appropriate and required by applicable laws.

Links to Third-Party Sites

Our provision of a link to any website or location outside of the Services is for your convenience and does not signify our endorsement of such other website or location or its contents. When you click on such a link, you will leave our site and go to another site. During this process, a third party may collect data, including PII, from you. Please be aware that the terms of this Privacy Policy do not apply to these outside websites or content, or to any collection of data after you click on a link to a third party. We encourage you to carefully read the privacy statement of any other website you visit.

Cross Border Data Transfers

ClassX is located in the United States. By accessing or using the Services, or otherwise providing information to us, you understand that your information may be subject to processing, transfer, and storage in the United States.

At this time, ClassX only offers its Services to users located in the United States, and all user data is stored and processed exclusively on servers based in the U.S. We do not transfer personal information internationally.

 

Additional Information for California Residents

If you are a California resident, California law requires us to provide you with some additional information regarding how we collect, use, and share your “personal information” (as defined in the California Consumer Privacy Act (“CCPA”)).

How We Source, Use, and Disclose Information for Business Purposes.
The chart below details the categories of personal information we collect, the sources of such personal information, and how we use and share such information for business purposes.

Categories of Personal Information Collected	Sources of Personal Information	Purposes for Use of Personal Information (see “How We Use the Data We Collect” for more information)	Disclosures of Personal Information for Business Purposes (see “Information Sharing and Disclosure” for more information)
Contact information (e.g., name, email address, organization, role, phone number, mailing address including state/province, country)	You	• Provide the services requested and customer service • Communicate with you • Analyze use of and personalize the services • Improve the services • Provide security, prevent fraud, and for de-bugging • Comply with legal requirements	• Service providers • Law enforcement in the event of a lawful request • With entities in the event of a business transaction • With your consent
Financial and transactional information (e.g., payment account information and donation history)	You • Payment processors	• Process service fees • Communicate with you • Comply with legal requirements	• Payment processors • Law enforcement in the event of a lawful request • With entities in the event of a business transaction • With your consent
Login information (e.g., your account name and password)	You	• Provide the services and customer service • Provide security, prevent fraud, and for de-bugging • Comply with legal requirements	• Service providers • Law enforcement in the event of a lawful request • With entities in the event of a business transaction • With your consent
Device and online identifier information (e.g., IP address, browser type, operating system, general location inferred from IP address, and similar information)	You, through your device	• Provide the services and customer service • Analyze use of and personalize the services • Improve the services • Provide security, prevent fraud, and for de-bugging • Comply with legal requirements	• Service providers • Law enforcement in the event of a lawful request • With entities in the event of a business transaction • With your consent
Service usage information (e.g., the dates and times you use the services, how you use the services, and the content you interact with on the services)	You, through your device	• Provide the services and customer service • Analyze use of and personalize the services • Improve the services • Provide security, prevent fraud, and for de-bugging • Comply with legal requirements	• Service providers • Law enforcement in the event of a lawful request • With entities in the event of a business transaction • With your consent

Please note that the above chart does not describe the Student Data that we process. For more information about our privacy practices with regard to Student Data, please refer to our Student Data Privacy Policy and Addendum. In short – Student Data are processed solely on behalf of specific Educational Institutions under a student data privacy agreement. If you have questions about an Educational Institution’s privacy practices, you should contact the Educational Institution directly.

Your California Privacy Rights.
If you are a California resident, the CCPA allows you to make certain requests about your personal information. Specifically, the CCPA allows you to request us to:

• Inform you about the categories of personal information we collect or disclose about you; the categories of sources of such information; the business or commercial purpose for collecting your personal information; and the categories of third parties with whom we share/disclose personal information.
  
  
• Provide access to and/or a copy of certain personal information we hold about you.
  
  
• Delete certain personal information we have about you.
  
  
• Provide you with information about the financial incentives that we offer to you, if any.
  
  

The CCPA further provides you with the right not to be discriminated (as provided for in applicable law) for exercising your rights. Please note that certain information may be exempt from such requests under California law. For example, we need certain information in order to provide our services to you. We also will take reasonable steps to verify your identity before responding to a request. In doing so, we may ask you for verification information so that we can match at least two verification points with information we maintain in our files about you. If we are unable to verify you through this method, we shall have the right, but not the obligation, to request additional information from you.

Please also note that if your personal information has been collected by ClassX as a result of a Customer’s (as defined above) use of our services, ClassX collects and maintains your personal information under the directions of the relevant Customer. If these circumstances apply to you and you wish to access or delete any personal information that we have collected about you, please direct your query to the relevant Customer as this may expedite the completion of your request. We nevertheless provide reasonable assistance to our Customers to give effect to consumer choices as appropriate and required by applicable laws.

If you would like further information regarding your legal rights under California law or would like to exercise any of them, or if you are an authorized agent making a request on a California consumer’s behalf, please contact us at [email protected].

The CCPA provides certain rights if a company “sells” personal information, as such term is defined under the CCPA. We do not engage in activities that would be considered “sales” of personal information under the CCPA.

Shine the Light Disclosure:
The California “Shine the Light” law gives residents of California the right under certain circumstances to request information from us regarding the manner in which we share certain categories of personal information (as defined in the Shine the Light law) with third parties for their direct marketing purposes. We do not share your personal information with third parties for their own direct marketing purposes.

Do Not Track Signals:
ClassX does not track users over time and across third-party websites and therefore does not respond to Do Not Track (“DNT”) signals from web browsers. Further, because there currently is no industry standard concerning what, if anything, a service should do when they receive such signals, we currently do not take action in response to these signals.

Other State Laws

Data protection laws change and update frequently, and we endeavor to always comply with applicable laws where we operate. If you have any questions, concerns, or requests regarding the handling of your personal information, contact us at [email protected]. Please note we may take reasonable steps to verify your identity and the authenticity of the request.

Contact us:

You may contact us by email at [email protected], or by writing to us at:

Lumination AI LLC
1207 Delaware Ave #123, Wilmington DE 19806, United States

EIN:  37-2137199