ClassX Video Lessons Subjects Art 16 FAMOUS LOGOS WITH A HIDDEN MEANING (That We Never Even Noticed)
Have you ever wondered what the logos of famous brands like Adidas, Apple, or Coca-Cola really mean? It turns out that these logos are more than just pretty designs. Each line, curve, and color has a special meaning. Let’s explore the hidden meanings behind 16 famous logos!
Many people think the Hyundai logo is just the letter “H” for Hyundai. But it’s actually two people—a customer and a company representative—shaking hands. How thoughtful is that?
The name Adidas comes from its founder, Adolf Dassler. The logo has always featured three stripes. The current design forms a triangle, symbolizing a mountain. This represents the challenges athletes face every day.
Rob Janoff, the designer of the Apple logo, wanted something simple. He drew apples for a week and took a bite out of one. By coincidence, “bite” sounds like “byte,” a computer term. Isn’t that clever?
The VAIO logo is a mix of analog and digital symbols. The first two letters look like an analog wave, while the last two resemble the numbers 1 and 0, representing digital signals.
Amazon’s logo might look simple, but it has a deeper meaning. The orange arrow looks like a smile, showing customer satisfaction. It also points from A to Z, indicating that Amazon sells everything you can imagine.
The pink parts of the “BR” in Baskin Robbins’ logo form the number 31. This represents the 31 flavors of ice cream they famously offer. Have you tried them all?
Some people think Toyota’s logo looks like a cowboy hat. It’s actually a needle with a thread, hinting at the company’s past in making weaving machines. The logo also spells out “Toyota” with its parts.
Continental, a tire company, has a logo where the first two letters form a car wheel. Simple yet genius!
Look closely at the white space between the “F” and red stripes in the Formula 1 logo. You’ll see the number 1. The red stripes show the high speed of F1 cars.
Pinterest is all about pinning images you like. That’s why there’s a pin hidden in the letter “P” of their logo. Simple and clear!
Beats, the audio equipment company, has a logo where the “B” looks like headphones on a person’s head. Less is more!
Toblerone, a chocolate company from Bern, Switzerland, has a bear silhouette in its logo. Bern is known as the “City of Bears,” and you can see bear figures all over the town.
Some say BMW’s logo represents airplane propellers, linking to its aviation history. But it’s actually part of the Bavarian flag, where the company started.
LG’s logo is a stylized face. It shows the company’s goal to have friendly relationships with customers.
Evernote uses an elephant in its logo because elephants have great memories. The folded ear corner looks like how people fold page corners to make notes.
In the Coca-Cola logo, the space between the “O” and “L” looks like the Danish flag. It’s a coincidence, but Coca-Cola used it in marketing campaigns in Denmark.
Next time you see these logos, you’ll know the hidden meanings behind them. Isn’t it amazing how much thought goes into these designs?
Imagine you are starting your own company. Design a logo that represents your brand. Think about the hidden meanings you want to include, just like the famous logos we discussed. Share your design with the class and explain the symbolism behind it.
Go on a scavenger hunt around your home or neighborhood to find logos. Take pictures of at least five logos and research their hidden meanings. Present your findings to the class and see if your classmates can guess the meanings before you reveal them.
Pick one of the logos we discussed and write a short story about its creation. Use your imagination to describe how the designer came up with the idea and what the logo means to the company. Share your story with a partner and listen to theirs.
Choose a famous logo and redesign it with a new hidden meaning. Explain how your redesign still represents the brand but adds a new layer of symbolism. Present your new logo to the class and discuss the changes you made.
Create a quiz game with questions about the hidden meanings of different logos. Work in teams to come up with questions and answers. Then, challenge another team to see who knows more about the secret stories behind famous logos.
Logos – Symbols or designs used by companies to identify their products or services. – The artist created a new logo for the school art club that everyone loved.
Meaning – The idea or message that an artwork or symbol represents. – The meaning of the painting was about friendship and working together.
Design – The plan or arrangement of elements in an artwork or project. – We learned how to design a poster for the art show using different shapes and colors.
Symbols – Images or objects that represent ideas or concepts in art. – The dove is a symbol of peace often used in paintings and drawings.
Creativity – The ability to use imagination to create new and original ideas in art. – Her creativity shone through in the colorful mural she painted on the school wall.
Brands – Names, terms, designs, or symbols that distinguish products or services of a company. – Famous brands often have unique logos that are easily recognizable.
Colors – Different shades and hues used in art to express emotions and ideas. – The artist used bright colors to make the painting feel happy and lively.
Hidden – Something that is not immediately obvious or visible in an artwork. – There was a hidden message in the painting that only a few people noticed.
Challenge – A task or problem in art that requires effort and skill to solve. – The challenge was to create a sculpture using only recycled materials.
Customer – A person who buys goods or services, often influencing art and design choices. – The artist listened to the customer’s ideas before starting the portrait.
